Case Study • Website Launch
R-C Electric: A Fast Website Build Without Slowing Down the Business
How Axons Agency helped R-C Electric go live on rcelect.com with a clean, conversion-ready contractor website—without weeks of back-and-forth.
The Challenge
R-C Electric stays busy with high-value electrical and solar work—Enphase battery storage, panel upgrades, new wiring, EV charger readiness, troubleshooting, and full residential solar installs. Like most contractors, Ricardo didn’t have time to babysit a website project for weeks, chase down perfect content, or manage endless revisions.
The goal was to launch a website that looked professional, felt organized, and made it easy for customers to call or text—without slowing down day-to-day operations.
- Limited time to gather polished content and photos.
- Jobsite photos existed but weren’t organized into a portfolio.
- Needed stronger online credibility for homeowners searching solar + electrical services.
- Needed a site built for conversions, not just aesthetics.
The Solution
Axons Agency implemented a streamlined “draft-first” build process. Instead of starting with a questionnaire and waiting weeks for content, we created a complete draft site that R-C Electric could review immediately. That made approvals faster, revisions simpler, and the launch timeline predictable.
The Axons “No-Stress” Launch Process
1) Draft First
We built the full structure, page flow, and messaging upfront so Ricardo could review a real site—not a blank page.
2) Quick Review Call
We walked through the site and confirmed the essentials: primary services, service area, and the #1 goal—more presence and more leads.
3) One Final Revision List
Ricardo (and later his helper) sent a straightforward checklist of changes so updates could be completed quickly and accurately.
4) Publish & Go Live
After approval, we published the final site on rcelect.com with mobile-first CTAs and a growing project portfolio.
What We Delivered
- Conversion-ready WordPress website built for homeowners and property owners.
- Clear service positioning: solar installs, Enphase batteries, EV chargers, panel upgrades, wiring, troubleshooting, and ADU support.
- Project portfolio write-ups using real on-the-job photos and job history.
- Call/Text CTAs placed strategically across the site for mobile users.
- Clean navigation + layout that helps visitors understand services in seconds.
Why This Website Works
Built for Trust
The layout and project structure show professionalism and proof of work—two things homeowners need before they reach out.
Built for Action
Visitors can contact R-C Electric instantly with one tap. Clear CTAs reduce friction and increase conversion.
Built for Growth
The portfolio setup makes it easy to add new projects, expand SEO content, and strengthen search visibility over time.
Launch Results
This was a launch-focused build designed to create an immediate professional presence and a strong foundation for lead generation. Without needing a long marketing checklist, R-C Electric now has a live website that supports calls, texts, and future growth.
- ✅ Published website on a branded domain: rcelect.com
- ✅ Mobile-first Call/Text funnel built into the site experience
- ✅ Portfolio pages created from real installs and job photos
- ✅ Service clarity for solar + batteries + EV + electrical upgrades
- ✅ Website foundation ready for SEO, Google Business, and paid ads
What Comes Next
Now that the site is live, the best way to keep building momentum is consistent proof and visibility. That means adding new projects regularly, improving local search reach, and tracking every lead source.
- Monthly project spotlights to strengthen trust and SEO.
- Service-area expansion pages for Bakersfield and surrounding communities.
- Google Analytics + Search Console so traffic and conversions are measurable.
- Google Business Profile optimization to improve map rankings.
- Lead tracking setup for click-to-call and click-to-text actions.
Need a contractor website built fast and done right?
Axons Agency builds clean, conversion-ready contractor websites using a simple process: draft first, quick revisions, and publish—without dragging projects out for weeks.